• Krista McDaniels

Emerging Marketing Strategies for Small Businesses

In today's marketing world, it is important to stay on top of the latest trends to be successful.

In this blog post, you'll learn about some emerging marketing tactics that will help your company stand out from the competition. You'll also discover what a 'digital influencer' is and how they can help promote your product or service for you! Let's get started!


influencer marketing
influencer marketing



Emerging marketing tactics include digital advertising, social media, and influencer marketing. Companies are starting to run ads on all social media platforms and most are outsourcing social media to an individual or agency.


What is a Digital Influencer? A digital influencer has a large following on social media platforms such as Instagram or YouTube among others. They can reach many people with their content which makes them ideal brand ambassadors for products and services looking to achieve exposure online. The more followers these individuals have, the higher likelihood your product will get more exposure.


If your company is struggling with its exposure and digital marketing we suggest implementing ads, social media, or influencer marketing. Many of our businesses on Shop a Small Business Online Marketplace specializes in these areas.

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